One of the biggest struggles I’ve faced as a small business owner isn’t pricing, doing all the things, or even burnout — it’s comparison. And I know I’m not alone in this. When you’re building a business online, you’re constantly surrounded by other people doing similar things. Beautiful feeds. Perfect launches. Big followings. Viral moments. And even if you genuinely support them, it’s hard not to quietly wonder: Why not me? Am I doing enough? Am I falling behind? What am I